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How do I know if my business idea is good? The 4 day rule…

How do I know if my business idea is good? The 4 day rule…

We are entrepreneurs, we love a good idea. In fact we thrive on the energy of new ideas. It’s exciting. But, as ideas people we have to beware of “the shiny”. What do we mean by that? We mean we have to be careful not to get distracted by new and exciting things all...

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Does my brand need a makeover?

Does my brand need a makeover?

First impressions count. A lot. Imagine you walk into a glamorous party, everyone seems impossibly impeccable – styled, smooth… perfect. But you didn’t have the right kind of outfit, so you made something yourself, you tried your best but you aren’t very good at...

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Our fave productivity hacks

Our fave productivity hacks

What’s the #1 thing we strive for, lust after, dream about, fight for, get frustrated about and can’t quite seem to grapple? No, it’s not money. It’s time. Time is elusive. It’s fluid. It’s seldom black and white. Sometimes it goes fast. Sometimes it goes slow. We are...

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Business survival guide: Part 1

Business survival guide: Part 1

Ok let’s be honest. We all went into business filled with passion and expecting the road ahead to (mostly) be unicorns and rainbows. We threw ourselves into it 1000%. But then the realisation came faster than you can say ‘cash flow’. Damn. This be hard. But don’t...

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Healthy you, healthy business

Healthy you, healthy business

Has anyone heard of the expression ‘work your fingers to the bone’? It’s an expression that has been used for centuries and communicates the thought that to achieve something you have to work so hard that you put your health in jeopardy. Brand Brigader Emma has...

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If you don’t champion your brand, who will?

If you don’t champion your brand, who will?

We know all too well how overwhelming it is wearing so many hats as a business owner. We really do. But today it’s a call to arms. As a business owner you MUST get brand. All the micro decisions you make, every day, influence and impact your brand. So is that really...

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Freedom: Isn’t that why you started your business?

Freedom: Isn’t that why you started your business?

Most entrepreneurs start their own business with a vision of freedom – the freedom to choose your hours, choose your clients, choose where you work from, choose what you sell. And once they get a sniff of that freedom, it is very hard to go back to working for someone...

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5 top habits of entrepreneurs – part 2

5 top habits of entrepreneurs – part 2

Success. Success. Success. We all dream of it. We all have days when we can taste it, and others where it seems to elude us, but one of the most exciting things about being an entrepreneur is the journey. And on that journey we want to be by your side, sharing what we...

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To do list overwhelm? Try this

To do list overwhelm? Try this

Do you ever feel entirely overwhelmed by the many hats you have to wear as a business owner? Back when you started your business you set out with a key skill, and a tonne of passion. You wanted to do it all day, every day, your way. And then the reality set in. Paying...

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5 top habits of entrepreneurs – Part 1

5 top habits of entrepreneurs – Part 1

Do you often look at those over achievers out there and wonder how they do it? You know those people that seem to be able to make a success of whatever they are doing. For example Sarah Davidson (Holloway). First she was a successful corporate lawyer, then she...

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